• Accepting Credit Card Payments | Free delivery on orders worth Rs 5,000/- and above.

HOW TO FIND THE RIGHT FOUNDATION

GET TO KNOW YOUR SKIN, FIND YOUR SHADE AND DISCOVER YOUR FEEL-GOOD FORMULA

Let’s face it; foundation is fundamental to all our make-up routines and serves as a canvas for other products! Your foundation needs to meet the needs of your skin type as well as giving you the desired coverage and colour. Get your base right and master your feel-good make-up look! Here’s how to select the right foundation for you.

  • UNDERSTAND YOUR SKIN TYPE

    Does your foundation get restless and run rogue? Your skin type will affect how a foundation sits on your face. You want it to feel comfortable and stay put! So grab your mirror and get ready to analyse…

    • Is your skin looking oily? For skin that loves to shine at the worst times, try a mattifying formula like our tea tree enriched Matte Clay Skin Clarifying Foundation.

    • Got sensitive skin in need of the delicate touch? Try our Fresh Nude Foundation enriched with Community Trade organic aloe vera, known for its soothing properties.

    • Got combination skin that can’t make up its mind? You may need to combine products or switch up your foundation depending on the time of year. Our Fresh Nude Tinted Beauty Balm SPF 30 provides that extra boost of hydration and can be worn under a fuller coverage foundation in dry-skin weather.

  • FIND YOUR FEEL-GOOD FOUNDATION

    How to find the perfect foundation? It’s easier than you think. Discover our range of foundation types to suit different skin needs and to help you achieve your dream look and feel.

    If you’re looking to minimise the appearance of pores, try Instaglow CC Cream SPF 20. For barely-there make-up and a luminous, moisturising glow, Fresh Nude Tinted Beauty Balm SPF 30 is fab.

    For a smooth, satin glow with medium coverage choose Fresh Nude Foundation. If you’re looking for full coverage that mattifies and prevents shine, try Matte Clay Foundation.

  • INSTAGLOW CC CREAM SPF 20

    Pores? What are those? Get a light, mattified, glowy base that blurs the appearance of pores with Instaglow. This skin-illuminating multi-tasker provides 24 hours of moisture and helps to protect skin from the sun too.


    How to use: Blend our Instaglow CC Cream into your skin with your fingertips. Be a bare-faced beauty and wear it alone, or use it as a primer under Fresh Nude or Matte Clay to lock your foundation into place for even longer wear.


    Shop Now

  • FRESH NUDE FOUNDATION

    Make every day a good skin day with Fresh Nude Foundation. It provides medium coverage, which is designed to mimic the look of fresh-faced natural skin with a nude glow. Its hydrating formula leaves skin feeling fresh and comfortable all day and it’s great for sensitive skin. With 16 shades to choose from, learn how to find the right foundation shade below.


    How to use: Smooth a small amount of Fresh Nude Foundation evenly over your face with our Foundation Brush and blend well for a natural look. This foundation can be built up to your desired level of coverage.


    Shop Now

  • FRESH NUDE TINTED BEAUTY BALM SPF 30

    Our multi-tasking beauty balm is great for dry skin and for those ‘no make-up’ days when you want just a little confidence-boosting coverage. It gives a light coverage that blends with your skin tone and offers 24 hours of hydration for a lasting, luminous glow. It also has SPF 30 and is enriched with Community Trade organic aloe vera from Mexico.


    How to use: Apply on top of or instead of your daily moisturiser using your fingers or our Fresh Nude Foundation Brush. Looking for extra coverage? Use it as a moisturising base under our Fresh Nude or Matte Clay Foundation.


    Shop Now

  • MATTE CLAY FOUNDATION

    Get full, even, matte coverage that feels super lightweight with Matte Clay Foundation. This fab formula combats shiny skin with oil absorbing properties and skin-clearing tea tree oil.


    How to use: Apply with Matte Clay’s best friend, the multi-tasking Complexion Blender. For a streak-free, flawless finish, apply the foundation straight to the dampened blender and tap into your skin to build coverage. Use the wide base for larger surface areas and the pointed end to work into those hard-to-reach places like around your nose and eyes.


    Shop Now

  • STILL NOT SURE? FIND YOUR FEEL-GOOD FOUNDATION BELOW

  • INSTAGLOW CC CREAM SPF 20

    For a natural glow which minimises the appearance of pores and mattifies, choose Instaglow CC Cream SPF 20.

    FRESH NUDE TINTED BEAUTY BALM

    For light coverage and luminous skin with a boost of hydration, choose Fresh Nude Tinted Beauty Balm SPF 30.

    FRESH NUDE FOUNDATION

    For light to medium coverage with a hydrating, semi-matte finish, choose Fresh Nude Foundation.

    MATTE CLAY SKIN CLARIFYING FOUNDATION

    For medium to full coverage with an oil-absorbing, matte finish, choose Matte Clay Skin Clarifying Foundation.

  • HOW TO FIND THE RIGHT FOUNDATION SHADE

  • 1. IDENTIFY YOUR UNDERTONES

    If you have warm undertones you probably tan easily, have greenish veins and look great in gold. If you have cool skin undertones, you probably burn easily, have bluish veins and look great in silver.

    2. TEST THE SHADES

    Next, test the shades that you think are a good match on your jawline in a well-lit environment.

    3. WATCH IT DISAPPEAR

    If a shade stands out, it’s too light or dark. If the test shade ‘disappears’ into your skin, it’s a match!

    4. TAKE IT HOME

    Once you've chosen your shade, pick up a 7-day sample of a foundation of your choice in store to try before you buy!

  • FIND YOUR PERFECT SHADE

  • HOW CAN I TELL IF I HAVE WARM OR COOL UNDERTONES?

    Warm skin tans easily, has greenish veins and suits gold jewellery, while cool skin burns easily, has bluish veins and suits silver jewellery best. If it’s tricky for you to tell, you have neutral skin undertones.

    FRESH NUDE FOUNDATION

    Enriched with Community Trade organic aloe vera from Mexico, our foundation provides sensitive skin with 24hr hydration and lightweight coverage.

  • MATTE CLAY FOUNDATION

    Enriched with Community Trade tea tree oil from Kenya, our ultra-lightweight, oil-absorbing foundation provides breathable, 24-hour full coverage.

  • HOW TO KEEP YOUR MAKE-UP SET ALL DAY

    Stop slippage and keep your foundation put all day with a setting powder. Use translucent powder or choose a powder shade that matches your foundation. Our Loose Face Powder is lightweight, mattifying and brightening for a totally flawless finish. Lightly brush it over the top to set your foundation.

  • YOU MAY ALSO LIKE…

  • HOW TO SHAPE EYEBROWS

    Brows looking a little thin on the ground? Defined brows are essential for framing your face and helping you express yourself. Follow our four simple steps to achieving your perfect eyebrow shape and discover which products can help you get the look that defines you.


    Discover More